TikTok is introducing a new feature that allows them to reduce the volume of artificial intelligence-produced videos appearing in their streams. This move comes as the service revealed that it now features in excess of 1 billion AI videos.
Trial and Implementation
The update is being tested over the next few weeks before a widespread rollout. This development coincides with a surge in content created by AI, fueled by emerging AI video creators.
AI Content on Other Platforms
Studies have shown that nearly a tenth of the quickest rising channels on a competing service primarily display content made by AI. A large amount of this output is deemed low-quality AI content, a phrase for substandard, factory-style content that is typically nonsensical or surreal.
Based on user feedback that many people enjoy content produced via AI tools, including AI artwork to informative clips, and we aim to provide users the option to adjust the amount of that, depending on their own preferences,” stated a spokesperson.
Scale of AI Content
The platform disclosed that there are presently 1.3 billion videos on its network identified as AI-generated. In total, more than 100 million media items are uploaded to the platform each day, making AI-generated material a relatively small part of its overall inventory.
User Control Features
Members will be able to reduce or increase the level of AI-generated videos they watch by accessing the content preference option in the app and choosing “AI-generated content”. Further subjects that can already be controlled under the setting include politics, fashion, cosmetics, and dance.
Content Labeling and Policies
TikTok’s rules oblige users to label “realistic” AI-made content, and it bans harmful fake videos of public figures or critical incidents. Any believable AI video that is not labeled can be deleted under its user guidelines.
In addition, the service will now attach an artificially created tag to content made using its built-in AI features, or detected by an collaborative effort for recognizing AI-generated material. This action is designed to stop users from seeking to evade the labeling process.
AI Literacy Programs
The platform is furthermore establishing a two million dollar AI literacy fund for specialists and institutions to develop learning resources about responsible artificial intelligence. This project will benefit educational bodies dedicated to teaching computer science.
Content Safety Approach
The platform has defended its content review process, amid debate over proposals to make redundant numerous review team members in Britain. It is planning to eliminate a significant number of roles in its trust and safety division in London, with labor groups and online safety experts raising concerns that people are being substituted by machine-led review.
A senior executive clarified that human moderation would remain essential, but artificial intelligence can safeguard staff by removing the most harmful content ahead of it has to be seen by humans. The platform announced a notable drop in shocking and graphic content seen by content reviewers over the last 12 months due to reliance on its AI tools.
“We think that it’s essential to balance people and machines to keep the platform safe,” the executive stated. “We’ll have humans as part of that process, but we additionally believe it’s very important to limit contact with dangerous material as swiftly, which is where a extensive automated help is proving valuable operate efficiently.”
